We believe that LoveBet will be an ideal partner for the Club and together we will be able to reach and further engage with our growing fan base in Asia.” Sebastien Wasels, general manager of Paris Saint-Germain Asia, talked up the new partnership saying: “We are delighted to welcome LoveBet as the club’s first ever Official Asian Betting Partner. It’s obvious that Qatari-owned PSG’s growing popularity in Asia and its need to increase revenue to meet with UEFA’s Financial Fair Play (FPP) rules are key reasons for the agreement. Under the deal, LoveBet has secured exclusive marketing rights with PSG across Asia and will reap the rewards of the Digital Overlay technology implemented at the Parc des Princes earlier this season. Asian online betting firm LoveBet has sealed a two-season, regional deal reportedly in the US$2m mark with Paris Saint-Germain.
